Ms. Sarah Pervez is a Teaching Fellow at Suleman Dawood School of Business (SDSB) and also the Program Director for MS Technology Management & Entrepreneurship degree. She has extensive industry and academic experience teaching and delivering training for Marketing, Branding and Sales programs. She has also worked as a consultant with several local startups and platform businesses. Her areas of research and interest are performance marketing, platform business models and strategic marketing management. She holds an MBA in Marketing from SDSB LUMS.